Digital and Social Media
I am the Social Media Manager for Chris Loves Julia. Chris Loves Julia is a home renovation and DIY blog with a large social media platform. They post a variety of different things– from home renovations, to recipes and fashion.
My Project
For my project, I focused specifically on affiliate marketing through the Reward Style and Like to Know it apps. Like to Know it is a social based shopping service. Influencers can post photos and tag products for users to shop.
Reward style is the program Like to Know it is run through, where we use to get those affiliate links. Every time we post a link, either on the blog or a swipe up on Instagram stories, it is an affiliate link. This means that every time someone buys something from that link, we get a portion of the sale. It can be anywhere from 1-30%. I tracked my progress from October 5th to November 5th. We have a monthly goal of $60,000. At the end of the month I ended up at over $87,000.
You can see here in these charts, the green is this year, compared to the gray which is this time last year. You can see different spikes, for instance, we share Weekend Sales almost every Saturday so there is a big rise on those days. It has risen 119.23% from 2019.
I posted at least three times a week in the Like to Know it app. I created roundups such as Fall Jackets Under $100, and Budget Vintage-Inspired Frames.
On top of this, I would post links consistently all month on ChrisLovesJulia.com and Instagram stories.
Instagram: @chrislovesjulia
Like to Know it: @chrislovesjulia