Kayla Lind: Fixxology’s Community Campaign

If you live in Rexburg, you already know the soda-shop scene is no joke. In a town of roughly 40,000 people, there are about twelve specialty soda shops (meaning Rexburg has 25–30 soda shops per 100,000 residents), more than double the U.S. average of thirteen. That makes Rexburg one of the most saturated soda-shop townsContinue reading “Kayla Lind: Fixxology’s Community Campaign”

Averi Holman| Bear Lite Media: Public Relations Awareness Campaign

What is Bear Lite Media? When you drive down the street of 1st West in Rexburg, ID, you’ll find a small shop right across the street from Brolim called Bear Lite Media. This locally owned used bookstore specializes in rare, limited-edition, and hard-to-find books that you won’t easily discover anywhere else. Owned by Gretl DixonContinue reading “Averi Holman| Bear Lite Media: Public Relations Awareness Campaign”

Tanner Bowden – Felicity’s Photo Walk-up Event

Project Purpose/Objectives For this project I assisted Felicity, the operator and owner of Felicity’s Photo, with planning a business event. The event’s purpose was to generate name recognition and increase Felicity’s client base in the Rexburg area. I wanted to help ensure she had a successful event, both in the number of customers and inContinue reading “Tanner Bowden – Felicity’s Photo Walk-up Event”