Fame and Fortune | A Whimsical Featurette by Isaiah Jeffries

Linus Griswald’s embarrassing public marriage proposal goes horribly wrong. As he’s close to abandoning all hope, he finds life-changing advice in… a fortune cookie. I’m Isaiah Jeffries, writer and director of Fame and Fortune. Follow my journey through our film’s delightful production process! Sweet Beginnings – Pre-Production The story of Fame and Fortune is anContinue reading “Fame and Fortune | A Whimsical Featurette by Isaiah Jeffries”

The Filming of Foundations: A Spirit of Ricks Documentary

Hi! My name is Alexia Atwood and I am a Video Productions Emphasis! This semester I had the opportunity to be the director of a short documentary called, “Foundations: A Spirit of Ricks Documentary.” It has been an incredible experience working on this documentary as a director and I would love to tell you allContinue reading “The Filming of Foundations: A Spirit of Ricks Documentary”

Foundations – Capturing the Sound and Feel of a Documentary

My name is Conner Cobabe, and for my senior project, I helped with the production of my capstone documentary, Foundations – a Spirit of Ricks documentary. While the official title of producer belongs to Dawson Fenn, my roles involved production design and audio tech. Foundations is a documentary that highlights the spirit of Ricks throughContinue reading “Foundations – Capturing the Sound and Feel of a Documentary”

Stirring Engagement – Fixxology Social Media Campaign

During this campaign I achieved:– 78% increase in average engagement rate– Reduced Instagram reel skip rate by 8.07%– Consistent growth in reach, impressions and audience retention ABOUT FIXXOLOGY Fixxology is a beverage brand with multiple locations throughout Eastern Idaho, known for its creative drinks, energetic branding, and strong community presence. In addition to drinks, theyContinue reading “Stirring Engagement – Fixxology Social Media Campaign”

Finding the “Why” Behind Helmet Speakers

Morgan Thrasher Public Relations For my senior project, I worked with a brand called Syphon. They create sound systems for motorcycle, ski, motocross, and all those kinds of helmets. Syphon is a brand with a pretty decent following online. They have nearly a quarter of a million followers on Instagram alone. However, they lacked aContinue reading “Finding the “Why” Behind Helmet Speakers”

Keith Knight- Keeping Up With MLB

Hello everyone, my name is Keith Knight and I would like to show a little bit about my senior project and the work behind it. One of my biggest dreams is to be a content creator for the Major League Baseball or an affiliated team. My emphasis is video production with a module in digitalContinue reading “Keith Knight- Keeping Up With MLB”

Made to Connect: A Brand Style Guide for Connection is the Cure

By Emme Hilbig-Coy At Connection is the Cure our mission is to connect people to people and people to resources. For my senior project I worked for Connection is the Cure’s social media, they are a non-profit focused on mental health awareness through connection, with the purpose of creating unity within communities. We are madeContinue reading “Made to Connect: A Brand Style Guide for Connection is the Cure”

Alive Cycling Influencer Partnership

Chandler Saxton Influencer partnerships, when driven by data, are an effective way to expand a brand’s reach beyond what can be achieved through its own social media platforms. I spent the last 4 months looking deeply at Alive Cycling’s existing social media presence, beginning by conducting an audit of their Instagram page to understand howContinue reading “Alive Cycling Influencer Partnership”