Sydney Hansen’s Social Media and Branding Campaign for Rexburg Reptiles – Custom Creatures Pet Club.

Rexburg isn’t the first place people think of when they hear the word “reptiles,” but maybe it should be. Over the past year, Rexburg Reptiles has grown from a simple idea into a hands-on educational experience designed to help people understand, appreciate, and even enjoy some of nature’s most unique creatures. The goal has alwaysContinue reading “Sydney Hansen’s Social Media and Branding Campaign for Rexburg Reptiles – Custom Creatures Pet Club.”

Digital Messaging Strategy: Building a Brand From the Ground Up

Amberleigh BrokerJournalism & Video Production Why Social Media? During my time in the Communication program, I became a highly qualified videographer and writer. I applied my skills in roles at Soapbox Creative Agency, where I directed a season of television and an award-winning documentary, and at Scroll, where I worked as the Multimedia Marketing DirectorContinue reading “Digital Messaging Strategy: Building a Brand From the Ground Up”

Mackenzie Anthony, Senior Showcase

My name is Mackenzie Anthony and I completed an in-depth data analysis and produced written media about police violence and how it affects victims with mental illness. The data I used was collected for Idaho over the last ten years. I created a Research Brief, as well as a magazine article and website that serveContinue reading “Mackenzie Anthony, Senior Showcase”

Averi Holman| Bear Lite Media: Public Relations Awareness Campaign

What is Bear Lite Media? When you drive down the street of 1st West in Rexburg, ID, you’ll find a small shop right across the street from Brolim called Bear Lite Media. This locally owned used bookstore specializes in rare, limited-edition, and hard-to-find books that you won’t easily discover anywhere else. Owned by Gretl DixonContinue reading “Averi Holman| Bear Lite Media: Public Relations Awareness Campaign”

Peacemaking in Practice

A Scalable Curriculum Module for BYU Pathway’s Disciple Leadership Overlay Overview BYU Pathway’s curriculum designers are experimenting with embedding disciple leadership modules into its online courses. After approaching one of the members on the design team, I was tasked with creating module content centered on the principles of peacemaking. The open-ended nature of the projectContinue reading “Peacemaking in Practice”

The Faces of Change Project & Booklet – By Jordan Lake

This project was done in association with The Center for Hope in Idaho Falls, Idaho. The primary goal of the project was to create a booklet that stood as “Evidence of Relevance” for The Center for Hope to demonstrate its importance to Eastern Idaho to donors and public officials who review grants for the organization.

Grow Women’s Wrestling Campaign

By Andrea Taylor Communication – Public Relations For my senior project, I did a PR campaign for the women’s wrestling program at Madison High School. Even though women’s wrestling is one of the fastest-growing sports in the country, there are still a lot of concerns and misconceptions from parents and young athletes, mainly around safety,Continue reading “Grow Women’s Wrestling Campaign”

Health Insurance & Hospice Toolkit Collection

Video Component Project Purpose or Objectives: The purpose of this project is to create a collection of clear, approachable resources that help individuals understand two important areas of healthcare: Health Insurance and Hospice Care. My objective is to break down the information into simple pamphlets and toolkits that guide people step-by-step. My overall goal isContinue reading “Health Insurance & Hospice Toolkit Collection”