Fixxology Instagram Analysis

By Lauren Miller This capstone project aims to revitalize Fixxology Rexburg’s brand presence and customer engagement by leveraging survey insights and Instagram analytics to enhance its social media strategy and reconnect with the local college demographic.Down below is the final tool I developed for Fixxology on Looker Studio to track each post. Through Looker Studio,Continue reading “Fixxology Instagram Analysis”

BYUI Rec Services- A job that fits your college life by Teagan Lawrence

Teagan Lawrence, Communications with an Emphasis in Video Production The goal of this senior project is to create a recruitment-focused marketing video aimed at encouraging students to apply for jobs at BYUI Recreational Services. The video will highlight the benefits of working within the department, including skill-building, flexible hours, and the opportunity to engage withContinue reading “BYUI Rec Services- A job that fits your college life by Teagan Lawrence”

Polymer Clay with Jamie

For my senior project, I made a social media brand called “Polymer Clay with Jamie.” I made videos of myself making polymer clay magnets and posted tutorials on TikTok and Instagram. I originally found how to make polymer clay items on social media and thought it would be a good way to challenge myself toContinue reading “Polymer Clay with Jamie”

Recovery Underway Website, Branding, and Socials

Hi! My name is Katelyn Quast. I am a communications major with an emphasis in digital and social media at Brigham Young University-Idaho. As I finish up my time here at BYU-I, I am looking forward to applying all of the communication and professional skills I have learned throughout my schooling and through completing thisContinue reading “Recovery Underway Website, Branding, and Socials”

Social Media & Soda

Mary Holm Digital & Social Media I’m addicted to soda. So, in order to fuel that addiction, I ran Great Scott’s social media. I worked with them to create quality content for in order to increase engagement, and increase sales, especially for the Lodge location. I created 30 total posts and at least 50 storiesContinue reading “Social Media & Soda”