Category Archives: ~Fall24

A Formula for Success by Marissa Kissner

A Formula for Sucess By Marissa Kissner Emphasis: Advertising For this project I quantified the execution variables in Retail Media Management (RMM) to create a sustainable team structure at a growing Retail Media Network. With a comprehensive formula for campaign execution, we can assess the staffing needs necessary to achieve target revenue goals while determiningContinue reading “A Formula for Success by Marissa Kissner”

New Student Mentoring Research

The First Year Experience Since this decade has started, more freshmen having been dropping out of college during their first year experience. Between the years of 2021 and 2022, it was reported by the Education Data Initiative that 23.3% of first time bachelors student freshman withdrew from college in their first year. Being affected byContinue reading “New Student Mentoring Research”

Principles of Project Management: Pacific Roots Lū’au

By Michael Ramos | Strategic Organizational Communication Youtube Link For Visuals: https://www.youtube.com/watch?v=C1BBRW33420 Project Summary In an effort to help the Pacific Roots Association become more financially independent and maintain sustainable activity levels for future semesters, I collaborated with the club to conceptualize, plan, and execute their first Lū’au event. This project aimed to raise fundsContinue reading “Principles of Project Management: Pacific Roots Lū’au”

Social Media Revamp Campaign

For my senior project, I worked with a local bakery from back home in the Boston, MA, area, Art di Karina. In this project, I worked with Karina, the shop’s owner, to revamp her social media page, specifically her Instagram. I created a media campaign during this project and communicated strategies in Spanish. For thisContinue reading “Social Media Revamp Campaign”

BYUI Rec Services- A job that fits your college life by Teagan Lawrence

Teagan Lawrence, Communications with an Emphasis in Video Production The goal of this senior project is to create a recruitment-focused marketing video aimed at encouraging students to apply for jobs at BYUI Recreational Services. The video will highlight the benefits of working within the department, including skill-building, flexible hours, and the opportunity to engage withContinue reading “BYUI Rec Services- A job that fits your college life by Teagan Lawrence”

Polymer Clay with Jamie

For my senior project, I made a social media brand called “Polymer Clay with Jamie.” I made videos of myself making polymer clay magnets and posted tutorials on TikTok and Instagram. I originally found how to make polymer clay items on social media and thought it would be a good way to challenge myself toContinue reading “Polymer Clay with Jamie”

The Life Medley By Aubrey Cooper

My major is Communication with a Video Production Emphasis. For my project, I interviewed a few people about life experiences they’ve had about overcoming. I filmed them, edited their videos, and posted it to the Instagram account @medleyolife. The videos can be watched on the Instagram account and the project details will be found inContinue reading “The Life Medley By Aubrey Cooper”