Advertising For my senior project, I decided to start my own sugar cookie business. I chose this project to push my limits and strengthen my skills that I have learned so far in the past four years as a communications major. I am emphasizing in advertising and wanted to showcase my skills andContinue reading “Midori Fujimoto – Midori’s Cookie Creations”
Tag Archives: advertising
Austin Falter – FALTER MEDIA COMPANY YOUTUBE CHANNEL CREATION
Advertising This project was all about the research, planning, promotion and production of YouTube Content that will benefit my production company, help position myself as a thought leader in my industry. This is both a marketing strategy for my company and a way to build my personal audience to set myself up asContinue reading “Austin Falter – FALTER MEDIA COMPANY YOUTUBE CHANNEL CREATION”
Carlos Bolivar – Four Ad Strategies in One Month
Advertising I love strategizing. I believe that there shouldn’t be one strategy that fits all, but that every brand, every company needs its own personalized strategy that fits a specific need and that will help achieve specific goals. Also, I wanted to push myself and create four strategies, in a month, one everyContinue reading “Carlos Bolivar – Four Ad Strategies in One Month”
Kate Boland – Henly Social Media Marketing Project
Advertising Henly Social Media Marketing Project In this project I will work with Shop Henly, an online clothing boutique, to create a social media marketing plan. Currently, Henly does market on social media, but has yet to develop a formal social media schedule strategy. This company needs my knowledge and experience to aidContinue reading “Kate Boland – Henly Social Media Marketing Project”
Connor Bezzant – Ryan McClurkin Guide Service (RMC): Social Media Strategy and Execution
Advertising RMC is an eastern Tennessee fishing tour company that currently does not have a social presence and is looking to branch into the social media realm, starting with Instagram. This project is focused on research, content creation and analytical insights for a newly created Instagram account for RMC. The project’s goal isContinue reading “Connor Bezzant – Ryan McClurkin Guide Service (RMC): Social Media Strategy and Execution”
Kallee Kerestes – Kalleefornia Fitness
Advertising For my senior project I decided to take my two passions fitness and social media marketing and put them together. During Covid and quarantine many people’s gyms have closed down causing people to either workout at home or workout less. I wanted to motivate people to workout at home to keepContinue reading “Kallee Kerestes – Kalleefornia Fitness”
Logan Mikesell – The Millstone Guild Benefit Dinner
Advertising Event planning and advertising events are time consuming jobs. My senior project was focused on this. I started a Non-Profit with a few other motivated people called The Millstone Guild. Our Non-Profit is focused on ending human sex-trafficking. My project was focused on putting on a benefit dinner and silent auction toContinue reading “Logan Mikesell – The Millstone Guild Benefit Dinner”
Natalia Perez – Coffee Here or There
Advertising Project Summary I created a website from scratch using HTML and CSS coding languages. I also created a fictitious company called Coffee Here or There, a cafe that only focuses on the delivery of coffee rather than hosting customers at a location. Included is the style guide for the business, the wireframesContinue reading “Natalia Perez – Coffee Here or There”
Mana Osborne – IMC Brand Launch Proposal
For my senior project I created a brand launch proposal with an Integrated Marketing Communications campaign.
Coren Gillon- Esports Booklet
Project Summary The project centers around an educational and informative booklet about esports. Data from websites, social media, podcasts, and personalities was collected and reviewed for the booklet. The goal of the booklet is to help individuals understand esports, how it has grown and where it is going with items for the average person andContinue reading “Coren Gillon- Esports Booklet”