Grow Women’s Wrestling Campaign

By Andrea Taylor Communication – Public Relations For my senior project, I did a PR campaign for the women’s wrestling program at Madison High School. Even though women’s wrestling is one of the fastest-growing sports in the country, there are still a lot of concerns and misconceptions from parents and young athletes, mainly around safety,Continue reading “Grow Women’s Wrestling Campaign”

Anna Muñoz- Poppi: Image Repair Strategies

Anna Muñoz- Public Relations emphasis For my senior project I did a PR campaign, specifically image repair, for a soda brand- Poppi. They were recently in a class-action lawsuit because the 2 grams of fiber were allegedly not enough to be considered a “gut healthy” soda as they advertised. By using the shift the blameContinue reading “Anna Muñoz- Poppi: Image Repair Strategies”

Diversity in Discipleship

By: Gracie Romero | Organizational Leadership Emphasis | Spring 2025 Gracie is pursuing a Bachelor’s degree in Communication, with an emphasis in Organizational Leadership and a module in Public Relations. Project Summary & Details Over the past 12 weeks, I had the opportunity to work on a 50+ hour project as part of my capstone class, StrategicContinue reading “Diversity in Discipleship”

Caden Codling’s Creations

Purpose and Objectives The main purpose of my project was to create high-quality designs for the Larry H. Miller Company and its subsidiaries. My goal was to expand my skill set, learn more about professional design and business-focused social media, and apply my knowledge of Adobe Photoshop and InDesign in a real-world setting. I alsoContinue reading “Caden Codling’s Creations”

Health Awarness Campaign: The Cookie Place

By Kathryn Tedford For my senior project, I’ve created a health awareness campaign specifically for The Cookie Place here in Rexburg. I thought it would be a unique and fitting idea, especially considering that, with the beginning of the year, many people across the United States are self-conscious about their weight and overall health. InContinue reading “Health Awarness Campaign: The Cookie Place”

Flexible & Faithful: A Proposal to Expand BYU-Idaho’s Gym Apparel Options

This initiative proposes a 90-day trial of BYU-I-approved tank tops to improve gym accessibility while maintaining modesty standards. Backed by student surveys showing 78% struggle with current attire rules, the pilot offers a balanced solution—modeled after existing athletic exceptions—to boost participation without compromising values. Success will be measured through usage data, feedback, and apparel revenue,Continue reading “Flexible & Faithful: A Proposal to Expand BYU-Idaho’s Gym Apparel Options”

Banzai Ramen Rebrand: From Rebellious to Relaxed

Hello! My name is Skyler-Bailey Manapat. I am a communication major with an emphasis in Public Relations and my campaign is a redesign of Banzai Ramen here in Rexburg. My redesign entails a brand-new name, a new logo, and a new booklet explaining the new logo in detail. Booklet What I wanted from this bookletContinue reading “Banzai Ramen Rebrand: From Rebellious to Relaxed”