Anna Muñoz- Public Relations emphasis For my senior project I did a PR campaign, specifically image repair, for a soda brand- Poppi. They were recently in a class-action lawsuit because the 2 grams of fiber were allegedly not enough to be considered a “gut healthy” soda as they advertised. By using the shift the blameContinue reading “Anna Muñoz- Poppi: Image Repair Strategies”
Tag Archives: public relations
Diversity in Discipleship
By: Gracie Romero | Organizational Leadership Emphasis | Spring 2025 Gracie is pursuing a Bachelor’s degree in Communication, with an emphasis in Organizational Leadership and a module in Public Relations. Project Summary & Details Over the past 12 weeks, I had the opportunity to work on a 50+ hour project as part of my capstone class, StrategicContinue reading “Diversity in Discipleship”
June Pie Public Relations Plan
By Maddie Duke Hey everyone! For my senior project I created a PR plan for a business called June Pie, a bakery in Heber City, Utah, which also happens to be my hometown! For this project I wanted to help June Pie strengthen their public presence and bring more people into their new location. TheyContinue reading “June Pie Public Relations Plan”
Wrapped In Care
For my senior project I wanted bring awareness to a local foster closet here in South East Idaho. I created a PR Campaign plan to create awareness that included a quilt drive and an event centered around targeting the quilting community. My plan involves partnering with local quilt shops to help spread the news toContinue reading “Wrapped In Care”
Caden Codling’s Creations
Purpose and Objectives The main purpose of my project was to create high-quality designs for the Larry H. Miller Company and its subsidiaries. My goal was to expand my skill set, learn more about professional design and business-focused social media, and apply my knowledge of Adobe Photoshop and InDesign in a real-world setting. I alsoContinue reading “Caden Codling’s Creations”
Health Awarness Campaign: The Cookie Place
By Kathryn Tedford For my senior project, I’ve created a health awareness campaign specifically for The Cookie Place here in Rexburg. I thought it would be a unique and fitting idea, especially considering that, with the beginning of the year, many people across the United States are self-conscious about their weight and overall health. InContinue reading “Health Awarness Campaign: The Cookie Place”
Flexible & Faithful: A Proposal to Expand BYU-Idaho’s Gym Apparel Options
This initiative proposes a 90-day trial of BYU-I-approved tank tops to improve gym accessibility while maintaining modesty standards. Backed by student surveys showing 78% struggle with current attire rules, the pilot offers a balanced solution—modeled after existing athletic exceptions—to boost participation without compromising values. Success will be measured through usage data, feedback, and apparel revenue,Continue reading “Flexible & Faithful: A Proposal to Expand BYU-Idaho’s Gym Apparel Options”
Taffy’s PR Guide
Taffy’s Social Media Guide offers insights and strategies for effective social media management. It serves as a comprehensive resource for understanding the best practices to enhance engagement, build a brand presence, and navigate various platforms. Users can download the guide to access valuable tips and techniques.
Banzai Ramen Rebrand: From Rebellious to Relaxed
Hello! My name is Skyler-Bailey Manapat. I am a communication major with an emphasis in Public Relations and my campaign is a redesign of Banzai Ramen here in Rexburg. My redesign entails a brand-new name, a new logo, and a new booklet explaining the new logo in detail. Booklet What I wanted from this bookletContinue reading “Banzai Ramen Rebrand: From Rebellious to Relaxed”
“Better Wellness, Better You, Better BYUI.”
BYUI Wellness Week Event Campaign by Lindsey Morales As an employee at the BYUI Wellness Center, it was shared with me that the Wellness Center wants to host a campus-wide event similar to Spirit Week but focused on student wellness. For my Senior Project, I decided to create a Wellness Week Event Campaign for theContinue reading ““Better Wellness, Better You, Better BYUI.””