Nicole Soubie – Adopt-A-Paw

Digital and Social Media     Project Summary Over the course of this semester, I worked with the Snake River Animal Shelter. They are a nonprofit animal shelter located in Idaho Falls. My overall goal for this project was to get them more adoptions for their cats and dogs. I believe that every animal deservesContinue reading “Nicole Soubie – Adopt-A-Paw”

Tanner Sowa – Bet Stickers Social Media

Advertising     <div class=” image-block-wrapper has-aspect-ratio ” Project Video Campaign Presentation   Project Summary Background: I’ve been working as a social media manager for the school for about a year now and have thoroughly enjoyed planning posts and stories and tracking my analytics and efforts. But what I really enjoying is creating content andContinue reading “Tanner Sowa – Bet Stickers Social Media”

Jessica Starr – Shift Marketing 2.0

Strategical Organization       Project Summary My project centered around helping Shift Marketing rebrand and stand out amongst the many other sales companies out there. Through an advertising video for the company, I will highlight the people who work for Shift and their 2021 vacation. Through content creation, I will increase the professionalism ofContinue reading “Jessica Starr – Shift Marketing 2.0”

Eric Uptain – Classic Skating Reimagined

Advertising     Project Summary The goal of the reimagined project is to show that the Classic Fun Center can keep up with modern marketing trends while keeping their retro and sporadic style of marketing as simple and understandable as possible. By digitally reengineering and remastering some of their current media as well as addingContinue reading “Eric Uptain – Classic Skating Reimagined”

Macey Smith – Rights On Time

Strategical Organization     Project Summary Rights On Time gives people who have immigrated to America printed resources and social media content to prepare them for encounters with law enforcement and ICE agents.   One in twelve workers in Idaho immigrated to the U.S. from another country. Rights On Time aids in the often stressfulContinue reading “Macey Smith – Rights On Time”

Megan White – The Confidence Project

News/Journalism     Project Summary My original idea for this project was a magazine of self-portraits and a narrative about my self-confidence journey. Upon discussing my idea with friends and my mentor, I decided to take it a step further and get friends and family involved in the project as well. I set up appointmentsContinue reading “Megan White – The Confidence Project”

Katie Whitford – Credit University

Public Relations     Project Summary I designed a PR plan for Rexburg Progrexion. Their goal is to increase hiring efforts. Progrexion hires sales agents focused on helping people repair their credit to get into a better financial position. My plan was to create strategies and tactics to help accomplish this goal. I created originalContinue reading “Katie Whitford – Credit University”

Madelyn Wilson – Multilevel Marketing and How it Impacts Distributors

News/Journalism     Project Summary As a capstone to my time at BYU-Idaho, where I learned and honed my skills in journalism and communication, I wanted to report on something that matters to me. I have seen first-hand the way multilevel marketing companies have impacted people I love. Their stories, which exhibit the difficult positionsContinue reading “Madelyn Wilson – Multilevel Marketing and How it Impacts Distributors”